photo: Treewolf West
Craig has been a substantial innovator in imaging, interactive advertising, crowdsourcing, and wireless technologies since 1990.
With 30 issued US patents and many pending (www.CraigMowryPatents.com; wwww.CraigMowry.info ), the Mowry digital film simulation systems and invention groups enabled digital images, and motion video, to discreetly simulate film color and aesthetics. Wireless imaging systems/apps and digital cinema systems continue to rely on related color (LUT) transforms.
Mowry's year 2000 "Shop by Profile" social marketing platform (9 patents) introduced "sponsored social discovery" within computerized advertising, enabling other users and/or their media to become value-driving ad context to individually targeted users. This social marketing network was the first computerized system of its kind to generate a range of contextual social ads for delivery to a single user, featuring names, preferences and/or media specific to one other user from his "group" or of other special relevance.
The FareXchange "2.0", year 2010 based social e-commerce technology group transforms digital marketing, while moving goods and services based on normal retail price, immediately. “FareX” represents a transformed marketplace and disruptive value generating system for brands and distinctly engaged consumers that innovates unlike any marketing and consumer engagement solution existing.